Tag Archives: product

Is there any wonder that tenacity begins with TEN? If we practice tenacity, we grab with our ten fingers and don’t let go, not until it’s done. This reminds me of Kaizen (改善), Japanese for “improvement”, or “change for the better” … Continue reading

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Persistency of purpose

TENACITY is an attribute of a great product professional. I suggest that tenacity, more often than not, is the key attribute that separates A from B players. Merriman-Webster describes tenacity as, “Persistent in maintaining or adhering to, or seeking something valued … Continue reading

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Do you remember when it hit you?

I am asking about the time you noticed that special product (gorgeous car, designer shoe, computer) and in noticing, it hit you square between the eyes,  was it love at first sight? I was the Personal Computer Evangelist (aka analyst) at … Continue reading

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The adventures of being a lemonader (aka product professional)

I’ve been studying for certification and attending product best practices seminars, meeting other product professionals and comparing notes. Below (in no order) is what I’ve heard regarding creating, rewarding and optimizing a culture of product innovation. These are from us, … Continue reading

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Should Stakeholders be involved in the Strategic Planning Process?

Certainly. It’s like asking if the Dad should be involved in the birthing process. While he’s not actually “involved” – at least at the birthing moment, but he is none-the-less an “interested party” in the outcome of the thing.   … Continue reading

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Creating Greatness Out of Thin Air – or succeeding without a budget

Influencing without authority. Creating without a budget. Teaming without direct reports. Believing that your [idea, team, product, company] will succeed without a formal structure, a place on the org chart, a bonus, a big company or a friendly banker to back … Continue reading

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Strategic Framework is the Lesson

Before a product marketing professional can deliver effective messages, that PMM must understand the product strategy.  If our previous lesson was on alignment, this one is about alignment. Surprise!  In order to progress as Product Marketing Black Belts, we must understand Product … Continue reading

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It is not only the moon and the stars that align…

Are you ready for promotion to Yellow Belt ?  “Stay focused on your path – the next stepping stone in your life will appear.” ~ Unknown As a holder of a white belt, the product marketing black belt must attain … Continue reading

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Into the looking glass? Ma (not ) Ya (that)

“Never frown, because you never know when someone is falling in love with your smile.” –unknown, but I like the author’s perspective…          When Caller ID Taught a Lesson         In our company, we work in … Continue reading

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Getting to Gu-geup and Beyond

    All lead to the black belt    Practicing altruism is the real source of compromise and cooperation; merely recognizing our need for harmony is not enough. – Dalia Lama Blog post 6/26/10            At my martial arts school, … Continue reading

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