Category Archives: Social

Social Marketing Impacts Product Professionals

Sharing these thoughts after several days conversing with social marketing explorers, all great conversations. This is the coolest use of the internet! This post is short; knee-deep in a certification course. Back to the full posts next week. Explore: How … Continue reading

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The Nimble Product Marketing Blackbelt

Sparring is essential to enhance martial arts skills. As soon as possible in a match, the practitioner formulates a game plan towards winning. It is critical to anticipate the actions of the opponent, to size up the adversary. Watching – the … Continue reading

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Social media the conversation and rainbows?

It’s budget planning time at my office. We all know the drill, guesstimate/forecast what we’ll need for next year’s campaigns and marketing initiatives, and hope we are right, that we didn’t miss anything too much.  Accounting for the new and the … Continue reading

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T – 2 and Counting…

Scenario: You are a Sr PMM at FB and 31 May is Quit Facebook Day. “Sick of Facebook’s lack of respect for your data? Tell others you are quitting too.”  http://www.quitfacebookday.com/ What is written in your playbook to turn this … Continue reading

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