Tag Archives: alignment

Should Stakeholders be involved in the Strategic Planning Process?

Certainly. It’s like asking if the Dad should be involved in the birthing process. While he’s not actually “involved” – at least at the birthing moment, but he is none-the-less an “interested party” in the outcome of the thing.   … Continue reading

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When is no answer indeed THE answer?

Someone asked why I never give an answer to the questions I raise in my blogs. Good question – glad you asked. The answer is simple. True answers come from within yourself, your experience, your personality, your particular “place in … Continue reading

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Creating Greatness Out of Thin Air – or succeeding without a budget

Influencing without authority. Creating without a budget. Teaming without direct reports. Believing that your [idea, team, product, company] will succeed without a formal structure, a place on the org chart, a bonus, a big company or a friendly banker to back … Continue reading

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Strategic Framework is the Lesson

Before a product marketing professional can deliver effective messages, that PMM must understand the product strategy.  If our previous lesson was on alignment, this one is about alignment. Surprise!  In order to progress as Product Marketing Black Belts, we must understand Product … Continue reading

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All sides might equal a circle

Orange belt – just a level above Yellow but so much more than what we knew as Yellow belts. As a practioner, I enjoyed the Orange belt- it was the first time I could see that I incorporated the concepts … Continue reading

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It is not only the moon and the stars that align…

Are you ready for promotion to Yellow Belt ?  “Stay focused on your path – the next stepping stone in your life will appear.” ~ Unknown As a holder of a white belt, the product marketing black belt must attain … Continue reading

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